A merger between Vodafone India and the Mumbai-based Idea Cellular would turn India’s multi-billion dollar telecommunications market on its head, according to global brokerage firm CLSA.
The group of analysts has estimated that the pair would command a combined revenue market share of 43 percent, ahead of rival Bharti Airtel, which would hold 33 percent.
Reliance Jio, which began operations with great fanfare last year and is owned by India’s richest man Mukesh Ambani would have 13 percent, according to CLSA’s research.
The 4G Jio network launched in September with an audacious free service for the rest of 2016, followed by vastly cheaper data plans and free voice calls for life.